The Best Brand vs Brand tweet. Audi vs Lexus
August 25, 2013 § 1 Comment
This is the greatest brand vs brand tweet of all time in my books. I saw it earlier this year. Every now and then I and myself thinking about it. It didn’t leave you hating Audi for the jab at Lexus. It left me with a smile, thinking, “nice job Audi, nice job”. I don’t drive either car. (Although I went to an Audi dealership when I wanted to buy a car, the service I got was so bad, so poor and disrespectful that I was put off ever buying an Audi. I walked out and went to buy another brand).
But having said that, it doesn’t take away from this genius Audi North America tweet. Winning on charm.
Hahahaha nice one! Its appauling how front end customer facing staff don’t realise the effects the service they give has on future purchases! Customer Service is key! Before, during and after the sale!