The Best Brand vs Brand tweet. Audi vs Lexus
August 25, 2013 § 1 Comment
This is the greatest brand vs brand tweet of all time in my books. I saw it earlier this year. Every now and then I and myself thinking about it. It didn’t leave you hating Audi for the jab at Lexus. It left me with a smile, thinking, “nice job Audi, nice job”. I don’t drive either car. (Although I went to an Audi dealership when I wanted to buy a car, the service I got was so bad, so poor and disrespectful that I was put off ever buying an Audi. I walked out and went to buy another brand).
But having said that, it doesn’t take away from this genius Audi North America tweet. Winning on charm.